Comments on: 4 reasons why Caribbean telcos have few multi-play customers https://ict-pulse.com/2017/04/4-reasons-caribbean-telcos-multi-play-customers/?utm_source=rss&utm_medium=rss&utm_campaign=4-reasons-caribbean-telcos-multi-play-customers&utm_source=rss&utm_medium=rss&utm_campaign=4-reasons-caribbean-telcos-multi-play-customers Discussing ICT, telecommunications and technology Issues from a Caribbean perspective Wed, 26 Apr 2017 15:33:49 +0000 hourly 1 By: Michele Marius https://ict-pulse.com/2017/04/4-reasons-caribbean-telcos-multi-play-customers/#comment-172106 Wed, 26 Apr 2017 15:33:49 +0000 http://www.ict-pulse.com/?p=97522#comment-172106 In reply to Kamutula.

Kamutula,
Agreed. Take-up might be greater, if the starting point of bundled plans actually cater to the needs of customers…

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By: Kamutula https://ict-pulse.com/2017/04/4-reasons-caribbean-telcos-multi-play-customers/#comment-172104 Wed, 26 Apr 2017 10:04:50 +0000 http://www.ict-pulse.com/?p=97522#comment-172104 My bet is that the “bundle” packaging process is only woven by the a team of a couple of middle managers hidden away in remote office at head office.

Any such process must be built from the actual data that tracks customer consumption trends. If the bulk of customers only use text messaging for example, then build offer a bundle package that weighted in favour of text messaging.

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