{"id":50701,"date":"2014-02-28T09:24:12","date_gmt":"2014-02-28T14:24:12","guid":{"rendered":"http:\/\/www.ict-pulse.com\/?p=50701"},"modified":"2014-02-28T09:24:12","modified_gmt":"2014-02-28T14:24:12","slug":"3-tips-achieve-disruptive-innovation","status":"publish","type":"post","link":"https:\/\/ict-pulse.com\/2014\/02\/3-tips-achieve-disruptive-innovation\/","title":{"rendered":"3 tips to achieve a disruptive innovation"},"content":{"rendered":"

Most tech entrepreneurs and innovators would love to have a disruptive innovation, but there is no precise path to that goal. This post outlines the term and suggests three tips that could lead to a disruptive innovation.<\/em><\/p>\n

\"Energy\u201cDisruptive innovation\u201d, a seemingly oxymoron phrase, is much valued in the tech industry as a category of game-changing ideas, that revolutionises (disrupts) and existing market and possibly replacing well established technologies and value chains. Initially coined by Clayton Christensen, a disruptive innovation\u00a0is defined as<\/p>\n

\u2026 a new product or service or a new business model that doesn’t attack the core market by bringing a better product to established users in direct competition with the leaders in an industry, but rather it comes into the low end of the market, either through a business model that can compete at much lower costs, can compete profitably at lower costs, or brings to the market a product or service that is so much more convenient and simple to use and affordable that a whole new population of people who previously couldn’t afford or didn’t have the skill to own and use a product can now own one.<\/em><\/p>\n

(Source: The Motley Fool<\/a>)<\/p>\n<\/blockquote>\n

Although disruptive innovations exist through history \u2013 inventions that have forever changed the trajectory of human civilisation, they are not common; hence they are highly coveted when indeed they do occur. \u00a0Two recent tech-related ones that readily come to mind are:<\/p>\n