{"id":86485,"date":"2016-09-21T06:31:47","date_gmt":"2016-09-21T11:31:47","guid":{"rendered":"http:\/\/www.ict-pulse.com\/?p=86485"},"modified":"2017-04-07T19:18:02","modified_gmt":"2017-04-08T00:18:02","slug":"5-tips-build-personal-brand","status":"publish","type":"post","link":"https:\/\/ict-pulse.com\/2016\/09\/5-tips-build-personal-brand\/","title":{"rendered":"5 tips to build your personal brand"},"content":{"rendered":"

Developing and nurturing a personal brand has become crucial in today\u2019s world. Below are five tips to help you showcase who you are to the world.<\/span><\/i><\/p>\n


\nUnlike generations before us, the majority of us will not only change jobs several times during our working lives, we are also likely to change careers at least once as well. As a result, and noting that competition is the job market is generally high, it is becoming increasingly important for individuals to distinguish themselves. That effort does not necessarily have to be limited to the confines of one\u2019s job description or one\u2019s organisation. Instead an individual could be seek to distinguish his- or herself within a wider context \u2013 the industry; the country; the region; or even globally. <\/span><\/p>\n

An excellent way of setting yourself apart from the herd is by developing your personal brand. Though most of us might associate a personal brand with bloggers, YouTubers and reality TV stars, the world has shifted. In this highly commoditised and information-driven world, where more and more people \u2013 across all sectors and walks of life \u2013 are vying for attention, it is easy to be overlooked. \u00a0Below are five steps you can take when developing your personal brand.<\/span><\/p>\n

1. Think of yourself as a brand<\/span><\/h3>\n

First, it is important to start to think of yourself as a brand, and what you would want others to associate with you when they hear your name. \u00a0Further, with that change in mindset, some of the decisions and choices you make may also change to be better aligned with the brand t=you are trying to nurture. <\/span><\/p>\n

2. \u00a0Have a plan<\/span><\/h3>\n

For the whole effort to have long lasting effect and the impact you envisage, it is also crucial to understand that you have a plan and a some strategies you intend to implement. However, and in order to get to that point, you ought to be prepared to answer to following basic questions, which will eventually become inputs into your plan and strategy:<\/span><\/p>\n